Opps helped Travaloo establish highly effective LinkedIn and email campaigns using Waalaxy and Opps+ to target potential clients, such as travel consultants and agents. In addition to digital outreach, Opps took charge of Travaloo’s e-commerce marketing, optimizing their website’s layout and user interface by updating product photos and pricing. To further boost engagement, Opps launched creative themed weekly email and SMS campaigns, including a notable NFL playoff campaign that promoted travel gear like backpacks and suitcases with clever messaging like "touch down in style this NFL postseason." Through these efforts, Travaloo was able to increase engagement and elevate their brand presence across multiple platforms.